http://www.westgatemarketing.net Building Audience by Creating Engaging Moments Thu, 17 Jun 2010 19:47:33 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 http://www.westgatemarketing.net/2009/07/who-broadcasts-your-business/ http://www.westgatemarketing.net/2009/07/who-broadcasts-your-business/#comments Mon, 27 Jul 2009 16:57:12 +0000 Elliott Cunningham http://www.westgatemarketing.net/?p=263
There is a dialogue going on, and if you are not part of it then you have no say in it. Staying out of the Social Network space is like prohibiting the use of the telephone. The real question is not whether to engage, but how to engage. Many companies fail to translate themselves into the [...]]]> http://www.westgatemarketing.net/2009/07/who-broadcasts-your-business/feed/ 0 http://www.westgatemarketing.net/2009/04/socially-speaking-how-is-your-word-of-mouth/ http://www.westgatemarketing.net/2009/04/socially-speaking-how-is-your-word-of-mouth/#comments Fri, 10 Apr 2009 21:06:10 +0000 Elliott Cunningham http://www.westgatemarketing.net/?p=150
I recently spoke at the Brentwood Chamber Tech Strategies group about Social Networking.   It’s interesting to talk to business owners and leaders about this phenom and their reluctance to embrace it.  One attendee contacted me and asked that I speak to their executive group about the topic, only to have the CEO decide not [...]]]> http://www.westgatemarketing.net/2009/04/socially-speaking-how-is-your-word-of-mouth/feed/ 0 http://www.westgatemarketing.net/2009/03/can-web-20-go-to-work/ http://www.westgatemarketing.net/2009/03/can-web-20-go-to-work/#comments Tue, 10 Mar 2009 04:30:45 +0000 Elliott Cunningham http://mary-kathryn.com/www_westgatemarketing_wp/?p=6
Over the past two years, McKinsey has studied more than 50 early adopters of Web 2.0 who are using technologies such as blogs, wikis, information tagging, prediction markets, and social networks. In this article they have drawn six insights on how companies can best use these technologies and they identify -  Six ways to make [...]]]> http://www.westgatemarketing.net/2009/03/can-web-20-go-to-work/feed/ 0