• Broken Records, but Vinyl is Growing
    Entertainment and more
    I got an email recently from Burnside Distribution. Here’s what they said: “Physical sales of CDs continue to decline; I doubt anyone will dispute this. Large chains and big box stores are reducing the amount of titles they carry and in the process have set up huge returns, both Read more...
  • Branding ~ Invest in One of Your Best Assets
    Top of Mind
    Your brand should be the focal point of your marketing effort. Many times the sales and operations efforts will swamp the branding and eventually dilute the best. Starbucks saw this first hand in its efforts to improve efficiency when it converted to automated espresso machines. While producing Read more...
  • Develop your own Stimulus Package
    Top of Mind
    Now is the time to develop and focus your promotional efforts to create your own stimulus package and grow your business. Don’t cut off your future by hunkering down and forgetting to promote for tomorrow. Whether it is your word-of-mouth promotion via non-paid methods or full blow ad Read more...
  • It is about the audience
    Entertainment and more
    The music business is an interesting animal.   I have worked in some facet of the entertainment world since the beginning of my career.   The first major event I ever did featured Christopher Cross.  While running our independent record label, I felt I was in the Groundhog Day movie watching the Read more...
  • Gut Check on Ethics
    Leadership and more
    I belong to a professional business fraternity, Alpha Kappa Psi, which was founded in 1904 in part to promote and advance ethics in business. Over the years I served in leadership, and subsequently we have continued to wrestle with ethics in business issues. Over the last 20 years we have seen the Read more...
  • Why Healthcare Doesn’t Need a Band-Aid
    Top of Mind
    Years ago I did a research project about primary care physicians as a gateway to tertiary care. We talked to focus groups, identified problems, and developed possible solutions. The fundamental problems were…well, everything! But the doctors didn’t really want help. They were trying to Read more...
  • No Dissing On the Bus
    Leadership and more
    One season, we ran a tour with two bands on a tour bus, living on the road together for a month at a time over 9 months. It is typical for folks to chide one another, and it can get pretty tough when they are living on a “land submarine” 12 hours a day! I realized as we pulled into venues for shows Read more...
  • Everyone in Your Company Is in Marketing
    and much much more
    Every business does its commerce in some community square, just like the grand old days. It may look and feel different, but the principles and fundamentals are the same. I have worked on projects where the shipping department said “that’s not our job, that’s marketing’s job.” But Good to Great Read more...
  • Lead, Don’t Hunker Down
    and much much more, Online and more
    This is a time of opportunity, but it is not for the faint of heart. Is your organization competing in the market or is it competing internally? This last year three different organizations I was working with all had growth, refocused their efforts, tweaked their budgets and grew, all when the Read more...
  • Can Web 2.0 go to work?
    and much much more
    Over the past two years, McKinsey has studied more than 50 early adopters of Web 2.0 who are using technologies such as blogs, wikis, information tagging, prediction markets, and social networks. In this article they have drawn six insights on how companies can best use these technologies and they Read more...
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