Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant by W. Chan Kim and Renée Mauborgne
J. Elliott Cunningham, Westgate Marketing is accomplished marketing strategist with a career distinguished by impressive achievements in driving marketing initiatives generating outstanding returns utilizing a “positioning” approach to marketing, sales, and advertising.
Building Your Audience Preso
Building Audience ~ Creating an Engaging Experience, including the Strategy Canvas and the Powerpoint Preso
Top of My MindChange is Inevitable Progress is Optional
Change is often discouraged or debated in organizations until there are no other options, and sometimes at great calamity.... More...Finding Audience & Create Uncontested Markets
I recently spoke at the Nashville City Club about Finding Audience & Creating Uncontested Markets. (Watch Video Below)... More...Start with the End
Many business and entities automatically assume certain outcomes and modes of operations for their given business model because... More...