Strategic Planning • Product Introduction • Pricing • Packaging • Promotion • Advertising • Distribution • Profitable Sales Strategies • Budgeting & Forecasting • Media Strategies • Broadcast Promotions • Branding • Web Strategies • Music, Film, Television & Video Producing • Marketing • Team Building Leadership

  • Consulting

Elliott Cunningham is a strategist with a successful track record of developing, positioning, creating and marketing a variety industries.

Top of My Mind

  • Romance and Theater
    The original design and intent of your business are important assets for your company. And it’s crucial that you don’t let the growth of your business squeeze out and overwrite your original design! Years ago, Starbucks developers created a coffee house experience for its customers. In Read More...
  • Ready, Set, Start-up
    If planning is essential and story is imperative, what do you do with an idea and no beginning? Entrepreneurs are those that are willing to plow ahead. They have an idea and they are able to drive through and make things happen. They still need a plan, but plans change. And a well crafted strategic Read More...
  • Start with the End
    Many business and entities automatically assume certain outcomes and modes of operations for their given business model because of what is considered the norm. However, buy stepping back and evaluating Revenue Model options from the beginning and working backwards leads to innovation and Read More...

and Much Much More…

  • Gut Check on Ethics
    Leadership and more
    I belong to a professional business fraternity, Alpha Kappa Psi, which was founded in 1904 in part to promote and advance ethics in business. Over the years I served in leadership, and subsequently we have continued to wrestle with ethics in business issues. Over the last 20 years we have seen the Read more...
  • Fast Company Says Major Media Should Chill Out
    and much much more
    I’m a big believer that in this environment, there is no one way to get to market. Both online and traditional media work in unique ways. You need to find the right mix of both that will serve and reach your audience. But right now, major media has a problem, and it isn’t necessarily Read more...
  • Email Campaigns for Success
    and much much more
    Emails. Some businesses cringe at the thought of sending emails to their customer list. They’re afraid that their customers, like themselves, are so inundated with inbox messages that they’ll annoy the people they want to attract. But emails are an effective means of building Read more...
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